MKT 210 Marketing Principles
Course Details
- Online | Asynchronous
- December 19, 2024 – January 10, 2025
- 3 credits | $1,875
- Last day to register: December 20, 2024
- Prerequisite: BUS 320
Course Overview
Explores the role marketing plays within firms and within society. Describes fundamental principles and methods underlying the national and international system of providing goods and services for consumers and business users in the profit and nonprofit sectors. Studies the tasks and decisions facing marketing managers in planning, implementing, and controlling marketing programs, and the ethical implications of these decisions.
Open to sophomore, junior and senior business majors and minors, entrepreneurship minors and arts administration majors.
Course Advantages
You will learn what marketing really is and how it works. Even if you are not a marketing major, you will be able to apply the marketing principles to the branding of yourself, like the well-known brands such as Nike and Starbucks Coffee.
Additional Information
Faculty will contact all students after the Friday, December 20, registration deadline.
About the Instructor
Questions? Contact Us
The Registrar's Office works to safeguard the accuracy, integrity, confidentiality and security of the student information system and of students' academic records; and to provide the accurate and timely dissemination of course and scheduling information.